Plant Habit: upright
Characteristics: heat and drought-tolerant, deer resistant, attracts butterflies and birds
Uses: beds, meadows, butterfly gardens, masses, containers, cut and dried flowers.
Echinacea was named the 1998 Perennial Plant of the Year by the Perennial Plant Association. This staple of the southern summer garden tolerates heat, full sun and less-than-wonderful soil conditions. Very sensitive, however, to poor drainage. The drooping petals (ray flowers) around the raised central cone (disc flowers) put on a great show in small numbers or in masses.
The Pow Wow series offer much-improved branching, and therefore greater flower production, than older varieties.